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Thu, Aug 12



Leveraging Social Commerce

Douglas Weiss, Head of Creator Commerce, Instagram, will talk through the future of social commerce. He’ll share how to effectively tap into the platform to leverage revenue driving tactics and the new technologies available for brands.

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Leveraging Social Commerce

Time & Location

Aug 12, 2021, 4:00 PM – 5:00 PM


About The Speaker

Doug is currently the Head of Creator Commerce at Instagram and Facebook, helping to build out the right tools and relationships to help creators of all kinds be able to connect with their fans and directly breakout as a seller.

Previous to this role, Doug was the Ecosystem Development Lead for Instagram Shopping and Facebook Shops. He led the team that is working to develop product partnerships to enable businesses of all kinds to use Facebook's growing portfolio of commerce products. His team was responsible for developing the partnerships strategy, building the right relationships, and then building the products that allow sellers to both access and optimize commerce, with most focus on FB's emerging on-site checkout products.

Prior to Facebook, Doug spent most of his career at McKinsey & Company, while also working at a couple of early stage startups. He has a MBA and an MS in Product Design from Stanford University, and a BS in Business and BA in International Relations from the University of North Carolina at Chapel Hill.

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