The most interesting business stories right now are not happening in finance, they are happening in culture. Old rules of business, like scale, price, mass advertising, distribution, no longer determine who wins. Winners are now those with cultural capital, like scarcity, deliberate opacity, fandom, aesthetic innovation or identity. These are the backbones of the new cultural models that protect margins, command price premiums and build equity that makes brands immune to trends. Cultural capital is also the reason why fashion brands are opening jazz clubs, luxury conglomerates running movie studios, movie studios opening restaurants, restaurants dropping merch, or car companies launching fashion brands. In the race to resist the attention economy, the only true advantage is having intellectual property, world-building, and durable cultural currency.

The most impactful leaders understand that capital, influence, and networks are tools for change—but rather than asking "What can I give?", what if leaders asked "What do we owe each other?". In this 45-minute Masterclass, Jessyca Dudley, Founder and CEO of Bold Ventures, shares what 15 years in philanthropy taught her: that traditional approaches to impact center outcomes, but we are more effective when we center relationships. She reveals the moment she realized what was missing—and why that realization changes everything about how we lead, give, and use power. Jessyca will explore what it means to shift from "using capital to drive change" to "redistributing power through reciprocal relationships." This is for leaders ready to align values with action in a fundamentally different way.

As AI agents become increasingly capable of handling everything from research and content creation to project management and operations, leaders have an opportunity to rethink how work gets done. In this Masterclass, Grace Clarke, entrepreneur, AI strategist, and cofounder of Founders' Weekend, will demystify agent building and share a practical framework for creating AI-powered systems that act as an extension of your team. Whether you're a solo founder or leading a growing organization, you'll learn how to identify high-value tasks for delegation, build simple agents without a technical background, and use AI to increase productivity, improve decision-making, and create greater leverage in your work.

Natalie Nixon, creativity strategist, innovation expert, and author of The Creativity Leap, will explore why the leaders and organizations that thrive in the age of AI won't be those with the most advanced technology, but those that cultivate the uniquely human capabilities machines cannot replicate. Drawing on her Move. Think. Rest. framework, Natalie will share how imagination, inquiry, and intuition can become a competitive advantage, offering practical strategies for leveraging AI as a partner while strengthening the creativity, judgment, and innovation that drive lasting leadership and business success.

The most interesting business stories right now are not happening in finance, they are happening in culture. Old rules of business, like scale, price, mass advertising, distribution, no longer determine who wins. Winners are now those with cultural capital, like scarcity, deliberate opacity, fandom, aesthetic innovation or identity. These are the backbones of the new cultural models that protect margins, command price premiums and build equity that makes brands immune to trends. Cultural capital is also the reason why fashion brands are opening jazz clubs, luxury conglomerates running movie studios, movie studios opening restaurants, restaurants dropping merch, or car companies launching fashion brands. In the race to resist the attention economy, the only true advantage is having intellectual property, world-building, and durable cultural currency.

The most impactful leaders understand that capital, influence, and networks are tools for change—but rather than asking "What can I give?", what if leaders asked "What do we owe each other?". In this 45-minute Masterclass, Jessyca Dudley, Founder and CEO of Bold Ventures, shares what 15 years in philanthropy taught her: that traditional approaches to impact center outcomes, but we are more effective when we center relationships. She reveals the moment she realized what was missing—and why that realization changes everything about how we lead, give, and use power. Jessyca will explore what it means to shift from "using capital to drive change" to "redistributing power through reciprocal relationships." This is for leaders ready to align values with action in a fundamentally different way.