Masterclass
Narrative as Leverage: How Every Executive Can Become a Storyteller
Thursday
May
21
12:00 pm
-
1:00 pm
edt
Thursday, May 21 11:00 am - 12:00 pm EST/EDT
RSVP NOW
Masterclass
Narrative as Leverage: How Every Executive Can Become a Storyteller
Thursday
May
21
12:00 pm
-
1:00 pm
edt
Thursday, May 21 11:00 am - 12:00 pm EST/EDT
RSVP NOW
Let's discuss the art of pivoting. It takes skill to pivot with intention, and to understand how to translate career transitions into a clear, compelling narrative that reflects growth, not disruption. In this Masterclass, Sadé Muhammad, founder of ZEVEN and former Chief Marketing & Impact Officer at TIME, will share how executives and founders can translate career transitions into a clear, compelling narrative that signals growth, credibility, and strategic evolution. From connecting the throughline across industries and roles to positioning your expertise for speaking, advisory, media, and platform-building opportunities, this session will offer a practical framework for shaping the story others remember and buy into.
Sadé Muhammad is a cultural strategist and ecosystem builder working at the intersection of media, leadership, and partnerships. She is the CEO and Co-Founder of ZEVEN, a platform that designs high-trust ecosystems where influence, capital, and narrative align to drive long-term strategic growth. Her work helps brands, institutions, and talent navigate moments of expansion, repositioning, and cultural relevance. Before founding ZEVEN, Sadé spent more than 15 years in legacy media, most recently as Chief Marketing & Impact Officer at TIME, where she developed and scaled leadership platforms including TIME Impact House and The Closers — convening executives, policymakers, creatives, and philanthropists around systems-level collaboration. Her work centers on a core belief: that culture is infrastructure, and that the organizations positioned to lead the next era will be those that invest meaningfully in the ecosystems they help shape. Sadé frequently speaks on the intersection of culture, influence, and institutional growth, with appearances at Google, Wharton, Harvard, Adweek, and Cannes Lions.
RSVP NOW